Our Top Success Tips:
- There are many ways texting can improve your trade show's ROI. Build a list of subscribers in the weeks leading up to the convention, inviting exhibitors and attendees to join your text messaging alert list. Invitees can text in your keyword to our short code to to sign up. For best results, continue the promotions onsite with signage and announcements.
- Import phone numbers of staff and volunteers. Segment them into groups for fast, targeted communication.
- Host daily giveaways – provided by your sponsors – and let our software choose your winners at random. In advance, you can schedule messages to send at specific times.
- Using our send-from-phone feature, send last-minute announcements from the trade show floor, directly from your mobile phone.
- Upsell your exhibitor packages by offering targeted text message blasts to your attendees.
How Club Texting Can Help the Trade Show Industry
A typical convention, trade show, or expo has a variety of events going on simultaneously. In addition to visiting exhibitor booths, attendees can take advantage of activities like autograph signings, special appearances, giveaways, panel discussions, forums and more.
With thousands of people in attendance, the challenge is in announcing these events in a timely, effective manner. Brochures and flyers are too expensive and often ignored. You can only make so many announcements before people stop paying attention. Placing your information on the web helps, but not everyone has access to the Internet from the convention floor.
Our text messaging solution for conventions and trade shows allows you to alert exhibitors and attendees of upcoming events before and during the show. You can build excitement and awareness with interactive contests and polls. Using our text-from-phone feature, event managers can send last-minute announcements directly from their cell phones. This program also presents a great opportunity to bring in additional revenue after the show by sending exhibitor-sponsored messages to targeted groups of subscribers.
Club Texting's text messaging solution for conventions and trade shows will enhance and ease the flow of communication between both your attendees and exhibitors, while reducing your workload and expenditures. Further, as you build a database of subscribers, you will be able to generate new streams of revenue by delivering text-based exhibitor offers, as well as future show announcements. If you are interested in setting up an easy-to-use, cost-effective text messaging solution for your upcoming convention, sign up today and try us out for free.
Read A Case Study
Surf Expo Case Study - DMG World Media is an international exhibition and publishing company that produces more than 300 market-leading trade exhibitions, consumer shows and fairs, including the ever-popular Surf Expo. When Surf Expo wanted to raise the bar for communication with Expo attendees and exhibitors, they turned to Club Texting for a high-powered messaging solution.