Report: Mobile Entertainment Sales To Rise 33% In 2009

MediaPost's OnlineMediaDaily brings news of a new report on the mobile entertainment industry:

The worldwide economic downturn isn't slowing down mobile media growth, according to a new forecast. The Mobile Entertainment Forum's latest Business Confidence Index, compiled by KPMG, projects average mobile media revenue will grow 33% in 2009 -- a 6% increase over the rate predicted at the beginning of the year.

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The explosion of mobile applications is also starting to pay off as apps alone are expected to account for 14% of all mobile media sales. It's likely Apple's App Store, with more than 2 billion downloads to date, will generate the vast majority of app sales this year. Even so, most iPhone apps are still offered free.

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