We recently released a commonly requested feature - alternate autoreplies for subsequent Keyword opt-ins. If you've been waiting for this feature, check it out now. If that first sentence confused you, allow us to explain.

When someone texts your keyword to our short code we send the auto-reply that you've setup and we add them to your contact list. But...what happens if they text your Keyword again? Whenever someone texts your Keyword the carriers and the Mobile Marketing association require that we send an automatic response. Going forward you can now customize those subsequent responses. So how does it work?