Mobile Coupons Take Off With Marketers

Mobile Marketer had a great roundup yesterday of the plethora of recent mobile couponing campaigns:

Brands including Firestone, Hollywood Video, Popeye’s, Borders and OshKosh B’gosh are distributing coupons via smartphone applications.
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Bridgestone’s Firestone Tire and Rubber Co. distributes various mobile coupons’ via Mobiqpon’s applications, including a “Buy 2 tires and get one free” offer.

Similarly, Hollywood Video has run a “Rent 2 movies, get another movie free” promotion using Mobiqpon’s mobile couponing apps.

Quick-serve restaurant Popeye’s tapped Mobiqpons for a mobile couponing campaign offering free two-piece chicken dinners.

Bookstore chain Borders regularly offers 20 percent discount coupons via Mobiqpons’ apps, as well as special birthday offers for regular customers who share specific data.

OshKosh B’gosh, a children’s apparel company specializing in bib overalls, has distributed various mobile coupons via Mobiqpons, including “20 percent off your next purchase of $50 or more.”

Read more @ Mobile Marketer

To learn more about SMS based mobile coupons that do not require smartphone applications, visit Club Texting.

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