According to the National Retail Federation the average American consumer will spend $80 this year on Halloween decorations, constumes and candy. Here's the key quote:

"Seven in 10 Americans (71.5%) will get into the haunting Halloween mood, up from 68.6 percent last year and the most in NRF’s 10-year survey history. Consumers are expecting to spend more too; the average person will spend $79.82 on decorations, costumes and candy, up from $72.31 last year, with total Halloween spending expected to reach $8.0 billion."

If you're in retail and you're already using SMS Marketing, these numbers should have you fired up. A given text message that will take pennies to send might lead to $80 in sales. Fire up those Halloween text messaging campaigns now! Haven't added text messaging to your marketing mix? No worries, Club Texting is free to try and getting started takes seconds. Try us now!