If you've had any doubts about the effectiveness of mobile marketing, think again. According to recent studies, not only has mobile marketing already proven to show results, but sales are expected to jump by over 50% within the next 2 years alone.
Consider that last year mobile marketing generated an estimated $139 billion in U.S. sales. This figure takes into account both business to business and business to consumer sales.
The association claims the “MMA Mobile Marketing Economic Impact Study” released last month, is the first comprehensive study of U.S. economic performance across the mobile marketing industry.
So, how can small business owners take advantage of this profitable opportunity?
For many small businesses, this could include focusing on making sure you have a mobile friendly presence. It could also include focusing more attention on social media marketing, much of which is accessed via mobile devices by your customers.
Read more about this at SmallBizTrends.com!